WHY DID WE CREATE PERKS?
TWO BROTHERS, ONE LEGACY - PERKS
A Legacy of Excellence
Perks was founded with a singular vision: to revive and preserve the art of fine shoemaking while making luxury accessible to discerning customers. Brothers Mohit and Jatin Vijayran grew up with a deep appreciation for craftsmanship. The precision, artistry, and dedication required to create high-quality leather shoes fascinated them. As the market became saturated with mass-produced footwear, they saw an opportunity to offer something different—shoes that reflect tradition, craftsmanship, and timeless elegance. Thus, Perks was born, built on the foundation of authenticity, innovation, and an unwavering commitment to quality.
Craftsmanship Rooted in Tradition
In an era dominated by machine-driven production, true craftsmanship is increasingly rare. Many brands prioritize speed and volume, often at the expense of quality. Perks takes a different approach. Every pair of shoes is handcrafted by highly skilled artisans who have spent years refining their craft. From selecting the finest leather to executing each intricate detail, the process is meticulous. Every cut, stitch, and finish is carefully executed to ensure not just aesthetic appeal, but also durability and comfort. Luxury, to us, is not defined by a logo—it is an experience, a feeling, and a testament to the care that goes into every creation.
Redefining Luxury with Transparency
Traditional retail structures involve multiple intermediaries—wholesalers, distributors, and retailers—each adding layers of cost. This model inflates prices without necessarily enhancing the quality of the product. At Perks, we eliminate these unnecessary layers by adopting a Direct-to-Consumer (D2C) model. This allows us to maintain exceptional standards while offering our customers handcrafted leather shoes at a fair price. Our commitment is to value, transparency, and uncompromising excellence.
Sustainability and Responsible Production
The footwear industry often generates excess inventory, leading to waste and environmental impact. Perks is committed to a more responsible approach. By focusing on small-batch production and a made-to-order model, we reduce waste while ensuring that every shoe receives the attention it deserves. Our artisans craft each pair based on real demand, allowing us to minimize excess stock and uphold sustainable practices. Perks shoes are designed not just for today but for the years to come—where quality, durability, and sustainability converge.
The Perks Philosophy: Timeless Elegance
"True craftsmanship is about more than making shoes—it’s about creating a legacy. It is the pursuit of perfection in every detail and the commitment to excellence that stands the test of time. Luxury is not defined by excess, but by the thoughtfulness and integrity behind every creation. That is the essence of Perks."
Welcome to Perks. Welcome to quality.
Mohit Vijayran & Jatin Vijayran
Co-Founders, Perks
From Leather to Legacy.